Europe ripes fro outsourcing
Indias fourth largest software exporter Satyam wants to get its 30 per cent of its total global revenue from Europe by 2010, according to Drs Peter M. Heij, Head of Satyams Continental Europe.Growth from Europe would come from more acquisitions and by venturing into new markets such as the Nordic countries and Eastern Europe, he said.
The company was hopeful of bagging two USD100 million plus contracts besides another 30 contracts worth USD10 million each by 200910 from Europe.
Mr. Heij said Satyam had been investing carefully and at the right places. The company would be seeing higher growth in projectbased services and infrastructurerelated outsourcing in Germany. It also saw large opportunities in France and Russia, he added.
Aloke Palsikar, Central Europe Head, said despite the global financial meltdown, the outsourcing market in Europe, particularly in Germany and France, was expected to increase. In the present scenario, the company saw more opportunities than challenges in the European markets. Mr. Palsikar said though the U.K. market continued to dominate, there was every probability that the ratio would change.
It was hoped that its share together with Ireland would come down from 52 per cent to 40 per cent, while that of Continental Europe would increase from 48 per cent to 60 per cent over the next two years. In the second quarter of the current fiscal, Europe contributed 20.60 per cent of Satyams total revenue of USD652 million. The U.S. market had a share of 62 per cent. The company started its European operations in 1997 and at present it has branches in 13 countries. Its three development centres in the U.K., Germany and Hungary serve over 160 active customers in Europe.
Mr. Palsikar said that Satyam aimed to provide the preferred nearshore option for European companies.
It wanted to leverage strategic initiatives such as nurturing global accounts in the region, consultative and solutionbased selling and forming alliances with local technology and business partners.
Source : http://www.offshoringtimes.com/
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